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At the Atlanta LATINA
Style Business Series on Nov. 18, 2004,
success and inspiration radiated from the
faces of the entrepreneurs and business
owners in attendance. They shared their
stories of success and advice over a
networking breakfast in the exhibit area
before settling down to the opening remarks
of Alba Adamo, international account manager
of the Coca-Cola Company.
The morning was full of useful information
during six workshops. First Terri L.
Denison, district director of the U.S. Small
Business Administration, spoke about SBA
loan programs, followed by Dean W. Andersen,
vice president and investments financial
planning specialist at Citibank, who
addressed the growing numbers and power of
women in business. Genevieve Thomas and Alma
Alvarez, agent and consultant, respectively,
for State Farm Insurance, held a workshop
titled “Protecting Your Most Important
Assets: Business Insurance 101.”
After a short break, attendees returned to
hear Kimberlee Satterfield, a small business
specialist with the U.S. Department of
Housing and Urban Development, discuss
federal procurement opportunities. Martita
Mestey, director of ihispano.com, spoke next
on “Successfully Marketing Your Brand”; and
Jose Ulloa, president of Latinos 2010,
wrapped up the morning workshops with
“Marketing Your Company Through the
Internet.”
Over
lunch, attendees enjoyed the keynote
address of Anna Cablik, president
and CEO of Anasteel & Supply Co.,
who was introduced by Office Depot’s
Karen Jaramillo and Mistress of
Ceremony Tracy Martinez, a reporter
with WSBTV Channel 2 News. Cablik
led her first business, Anatek,
Inc., a contracting company
specializing in highway bridges, to
become one of the largest
Hispanic-owned firms in Georgia. In
1994 she started Anasteel & Supply,
the only Latina-owned
reinforced-steel supplier in the
Southeast. Her story and experiences
made for a powerful and motivational
lunch.
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Anna
Cablik, president and CEO of
Anasteel & Supply Co. |
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The
attendees, more energized than ever,
next sat down for the Latina
Entrepreneur Experience: Success
Stories and Advice panel, moderated
by Sara Gonzalez, president and CEO
of the Georgia Hispanic Chamber of
Commerce. Panelists were Grace M.
Lopez-Williams, president and CEO of
Grace M. Williams & Associates, one
of the fastest-growing Hispanic CPA
firms in Atlanta; Maria
Guerra-Stoll, president & CEO of GSB
Architects, who won the the Georgia
Hispanic Chamber of Commerce’s Small
Hispanic Business of the Year award
in 2001; and Judith Martinez-Sadri,
publisher, CEO and managing editor
of Atlanta Latino, who was named
business woman of the year by the
GHCC in 2003, and whose publication
won five awards for excellence in
journalism and design from the
National Association of Hispanic
Publications that same year. |
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The Business Series closed out the
day with a raffle of gifts from the
Series’ sponsors, as well as with
one more chance to network and
debrief the day’s events over
dessert and coffee.
For more information on upcoming and
past events of the LATINA Style
Business Series, check out the
LATINA Style website at
http://bs.latinastyle.com
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Sponsors:
American Airlines, Citibank,
The Coca-Cola Company, Hyatt
Regency, Mary Kay, Office
Depot, Principal Financial
Group, State Farm Insurance,
Wal-Mart.
Supporting Government
Agencies: U.S.
Department of Energy, U.S.
Department of Housing and
Urban Development, U.S.
Small Business
Administration.
Partner Organizations:
ihispano.com, National
Society of Hispanic MBAs,
U.S. Hispanic Chamber of
Commerce. |
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Tracy
Martinez of WSBTV Channel 2
News |
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