Latina Style Inc
Latina Style Inc
Latina Style Inc

Program Agenda

Registration & Networking Breakfast (7:00 a.m. – 8:15 a.m.)

Opening Ceremony (8:15 am – 9:00 am)

  • Introduction: Robert E. Bard, President & CEO, LATINA Style, Inc.
  • Title Sponsor Remarks: Lory Burgos, Sr. Consultant, Enterprise Diverse Marketing, Nationwide
  • Honorary Event Chair: Belinda Rodriguez, Vice President of Human Relations, AT&T


(9:00 a.m. – 10:00 a.m.) The Essentials of a Successful Business

This panel combines a unique blend of professionals with extensive experience in the areas of business bank lending; private, venture & angel investments; and government lending for small business. Panelists include Internal Revenue Service, SBA, and Bank expert, will present available sources and ways to build capacity to position a small business to secure capital for expansion.

  • Moderator: Anita Leal, Senior Business Development Officer, Lift Fund
  • Speaker: Nancy Alvarez, Supervisor Business Opportunity Specialist, SBA
  • Speaker: Isela Aguilar, Vice President/Banking Center Manager, Comerica Bank
  • Speaker: Evelyn Dyson Lee, SWA and SEA Stakeholder Liaison, Communications and Liaison, Farmers Branch, Texas, IRS

(10:00 am. – 10:15 a.m.) Networking Break

(10:15 a.m. – 11:15 a.m.) Successful Marketing Strategies: Promote Your Business and Yourself

This workshop combines a unique blend of panelists with expertise on the areas Mainstream & Multicultural Marketing, Media, Social Media, and Supplier Diversity.  This panel focuses primarily on the personal and professional marketing strategies each panelist has implemented within their respective professions to achieve maximum success.

  • Moderator: Susy Solis, Founder & President, Solis Media Strategies
  • Speaker: Fernando A. Ceballos, P.E., Civil Project Engineer, Pape-Dawson Engineers, SHPE Region 5 Vice-President
  • Speaker: Steven R. Eiger, Lead Channel Manager, Business Marketing, EVP of Communications – HACEMOS, AT&T
  • Speaker: Patricia Salazar, MBA, Founder, Global Sol Marketing

(11:15 am. – 11:25 a.m.) Networking Break

(11:25 a.m. – 12:00 p.m.) Power Up Your Life & Your Business presented by Nationwide

3 Successful Strategies to take your career and business to the next level.  Through this interactive session you will learn how to create and execute a POWER PLAN to elevate your career and business success. Conducted by Ivette Mayo, President & CEO, Yo Soy I Am, LLC®

(12:00 p.m. – 1:30 p.m.) LATINA Style Awards Luncheon

  • Introduction: Robert E. Bard, President & CEO, LATINA Style, Inc.
  • Title Sponsor Remark: Lory Burgos, Sr. Consultant, Enterprise Diverse Marketing, Nationwide
  • 2014 LATINA Executive of the Year & Keynote Introduction: Sonia Perez, President, AT&T Louisiana
  • 2017 LATINA Style Executive of the Year & Keynote Speaker: Melisa Bolden, AVP, Program Management – Merger Integration, AT&T
  • 2017 ERG Award: Dawn Cordero, VP – Lead Chief of Staff to Steve Schanz, AT&T Mobility & Entertainment Ops
  • 2018 Dallas LATINA Entrepreneur of the Year Honoree:  Patricia R. Christian, President & CEO, CRC Group Inc.

(1:30 p.m. – 2:30 p.m.) Entrepreneurs Spotlight: Learning Strategies for Success

Leading Successful Latina entrepreneurs at different stages of business maturity discuss lessons learned, insight gained through their experiences, challenges encountered, and ways to overcome these. Learn how some of our most successful leaders have managed their success and how to apply that to your own career path.

  • Moderator: Claudia Torrescano, Former Univision Personality/Member, El Instituto de la Mujer
  • Speaker: Nina Vaca, President & CEO, Pinnacle Group
  • Speaker: Pat Alva-Green, CEO, Alba-Green Coaching, Member of NAWBO
  • Speaker: Patricia R. Christian, President & CEO, CRC Group Inc.

(2:30 p.m. – 3:30 p.m.) Cyber Fraud Threats of Today

  • Moderator: Robert E. Bard, President & CEO, LATINA Style, Inc.
  • Speaker:  John Shoup, Fraud Investigations Director – SVP, Comerica
  • Speaker: Sean Pohl, Senior Application Sales Executive, AT&T
  • Speaker: Brett E. Leatherman, CISSP, GISP, GSEC, Assistant Section Chief, FBI Cyber Division

(3:30 p.m. – 4:00 p.m.) Closing Raffle * must be present to win

Register here  Agenda Event Chair

LATINA Style Business Series Sponsors

Title Sponsor:

Nationalwide Insurance


Host Sponsor:


City Sponsor

Comerica Bank

Platinum Sponsor

American Airlines

National Partners

Parents Step Ahead

Media Partners

Capital Wire PR

Media Partners

Old School 104.7FM

Community Partners

Latino Los Angeles Chamber of Commerce

Los Angeles Area Chamber of Commerce





Latina Golfers Association (LGA)


Hispanic Heritage Foundation HHF

Mujeres a prueba de Fuego


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